Man's Search for Meaning

Man's Search for Meaning

by Viktor E. Frankl

Category: human-leadership

Year: 1946

Buy on Amazon

About This Book

Author: Viktor E. Frankl
Category: human-leadership
Year: 1946
Purchase: Amazon

Key Insights

Purpose as Fuel

Even in the “hard times” of the 2018 pivot, finding meaning in the mission kept the team alive.

How It Shaped My Work

Frankl’s emphasis on finding meaning in suffering has been invaluable during difficult periods, particularly the 2018 pivot. By helping the team find purpose in the mission—building sustainable monetization for publishers—we maintained morale and focus even when the path forward was unclear.