About This Book
Author: Viktor E. Frankl
Category: human-leadership
Year: 1946
Purchase: Amazon
Key Insights
Purpose as Fuel
Even in the “hard times” of the 2018 pivot, finding meaning in the mission kept the team alive.
How It Shaped My Work
Frankl’s emphasis on finding meaning in suffering has been invaluable during difficult periods, particularly the 2018 pivot. By helping the team find purpose in the mission—building sustainable monetization for publishers—we maintained morale and focus even when the path forward was unclear.